8 Reasons Your Home May Not Be Selling

Once a homeowner decides that it’s the right time to sell their home, they want exactly that, to sell their home.  Every home seller’s worst nightmare is that their home doesn’t sell.  Make sure you aren’t making these selling mistakes.

Below you will find the most common reasons why your house isn’t selling. Read the advice and considering making some changes! By doing so, you may dramatically increase the odds of seeing an offer soon!

Your Price is too High

Arguably the most important factor in whether a property sells or not is the price.  Pricing a home is an art and a science, and the ability to price a home well from the start is a valued skill among Realtors. A skilled Real Estate Team will complete a detailed comparative market analysis on your home to determine what the current market value is.  A real estate CMA will compare your home to similar homes that have sold in your neighborhood in the past 6-12 months.  One of the main reasons you hire a respected Real Estate team is because they can help you price your home right at the beginning, avoiding the stress and frustration that comes from pricing too high and having your home sit on the market for months.

Your home is only worth as much as someone will pay for it. It doesn’t matter how much you purchased it for, how much you spent on renovations or how much you love it. If people are not offering to buy it, then you have likely priced it too high.  If you’re wondering why your home isn’t selling, the first thing you need to ask yourself is if your home is priced too high.

Poor Condition

It is hard to admit, but this is a reality for some.  The quickest way to scare away potential home buyers is to leave your home in poor condition.  If your home is in poor condition and there are clearly repairs that have been neglected, there is a good chance that is why your home isn’t selling.

Items such as water stains on ceilings, damaged or missing roof shingles, dry rot, uneven flooring, neglected inspections and cracks in the home’s foundation are all common indicators of a home that is in poor condition.  These items are red flags to look for when buying a home and you better believe potential buyers may be scared away by them.

Your Photos Don’t Do Your Home Justice

Taking pictures of your home yourself might have been good enough ten years ago, but it is certainly not good enough now. This is why we provide our clients with high-quality pictures that show off the best features of your home. Anything less than great pictures will likely turn away a lot of buyers, which is exactly what you don’t want.

Beautiful photos will allow you to put your best foot forward in the first interaction buyers have with your home, which is most often, online.  Most buyers will pass on your home and not read a word of the listing description if the photography is poorly done.

Your role in this is to make sure your property is maintained, cleaned and organized, and to make sure you hire a Real Estate team that will provide high-quality photos to show off your property!

Foul Odors

If there are foul odors in your home, it’s possibly the reason why your home isn’t selling.

A few of the most common odors that turn off buyers include cigarette smoke odor, pet odor, food odor, and even odors resulting from moisture such as mold.

If you’re selling a home with pets, kids, or just yourself, it’s important you ensure there are no foul odors.  A great way to put your home to the test is to have a few unbiased people give your home the “smell test.”  If there are unpleasant odors in your home, ensure they’re addressed before listing your home for sale.

You Are Too Focused on the Open House

Open houses are not nearly as useful as most sellers think. While it can feel great to open up your home and show it off to a long string of visitors, often the people that come to open houses are not your target customers; they may be nosy neighbors, window shoppers, or fantasy shoppers. Serious qualified buyers schedule showings with real estate agents.

Your Real Estate Team’s time and energy are far better spent marketing your home, making connections with other Real Estate Agents around town to find interested buyers and just generally doing the things that a good agent does best. Open houses are not necessary to sell a home in the digital age!

You Aren’t Being Flexible With Showings

Without a doubt, there are things about selling a home that are not easy. You are expected to keep a clean house and be ready for a showing at the drop of a hat. You then have to pick up the kids, the pets and get out of the house. All of these things can be frustrating.

Selling a home, unfortunately, is all about being very flexible. You need to think about the buyer’s schedule NOT yours. Every showing you turn down is someone that might have purchased the home. A significant home selling mistake is not allowing showings.

Poor Timing

First and foremost, homes sell at all times of the year, even in our area.  If you want to maximize what your home sells for and how quickly always consult with an experienced Real Estate Team who knows the market. They’ll be able to give you advice on the best time to sell your home and a reputable agent looking out for your best interests, will tell you if now is not the best time.

Lack of Marketing Exposure

The amount of exposure a home receives when it’s for sale can make a huge impact on whether it sells and also on how much it sells for.  If your home isn’t selling, it’s possible that it’s lacking marketing exposure.

With the majority of home buyers using the internet to shop for homes, it’s critical that your home is available everywhere online.  The Terri Hastings Real Estate Team uses high-quality photography and the latest technology (including drove video) to highlight all the features of your property.  We advertise in many locations online and through social media that target the ideal buyers for your property.  Here are 4 Reasons You Should Call Your Realtor Now if You Are Planning to Sell Your Property in the Near Future.

Final Thoughts

There may not be just one cause of why your home isn’t selling. In fact, it may be a combination of many of the reasons listed above. This is where you need to do a little bit of soul searching. Take your selling mistakes to heart and do something about them!

The most frustrating thing for a home seller is their home not selling.  If you’re selling a home and it’s not selling, understanding why can be helpful so that things can be changed.  If you find yourself wondering why your property isn’t selling, the best advice we can give is to discuss the reasons with your Real Estate Team.

We’d be glad to help, of course!

The Terri Hastings Real Estate Team has helped hundreds of buyers successfully navigate the Bruce Peninsula Real Estate market. Please feel free to contact us for free, no-obligation advice.